Click here if the intro recording does not start playing automatically. Listen to the 15 Self-endorsement skills below that are narrated by radio personality Brad Shepard.
  1. Stren 1: The Strength Stren
  2. Stren 2: The Most Important Self Endorsement Wisdom
  3. Stren 16: Self Endorsement
  4. Stren 17: The Tape Redording
  5. Stren 18: Act As If
  6. Stren 19: The BookShelf
  7. Stren 20: Secondary Endorsement
  8. Stren 21: The Importance Of Patience
  9. Stren 22: The Secret Of Acquiring Patience
  10. Stren 23: Reasonable Best Part 1
  11. Stren 24: Reasonable Best Part 2
  12. Stren 25: Challenging Automatic Thinking
  13. Stren 26: An Attitude of Gratitude
  14. Stren 27: Why We Are Pessimistic
  15. Stren 29: The Minimum Daily Requirement of Approval
Feel free to download the above recordings to listen to them on other devices such as mp3 players, phones, car stereo etc. In most browsers you can save the files to your computer by right clicking and selecting "save link as" or "save target...

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[Note: always subject to updating]

This stren consists of terms used throughout the Educational Community content – including the 100+ collection of strens, two books, letters, the Mini-course, the Peace Quiz, and everything available on our forever free web site. The Glossary explains words and concepts to make your learning easier, faster, and more satisfying. Some of the terms will be new to you; others are familiar words used in new and unexpected ways. Stren #101 provides a more comprehensive overview of the important ANWOT concepts, and will enable you to create a unified picture of our mission as human becomings. A newer way of thinking (ANWOT): Einstein's proposed solution to prevent human catastrophe and promote world peace – the process of learning to apply common sense wisdom to solve today's problems using current knowledge. Animal brain: the six segments of the brain that automatically regulate our behavior, i.e. our thinking, feelings, and actions. These segments include what we call the medulla, pituitary, pons, pineal body, cerebellum, and thalamus. The seventh segment, the cerebral cortex, that distinguishes us as from animals is discussed below. Because the segments are so interconnected, there are alternative classifications of the segments that comprise our older brain. ANWOT building blocks to attain self-mastery:
  1. the ingredients: faith (Yes, I can...), work, patience, direction, risk taking
  2. the language of ANWOT: the seven mind-freeing, life-changing, world-saving word-switches
  3. the mental freedom control panel (MFCP): the eight choices available to our will to take or modify our actions
  4. strens: the collection of wisdoms that adds strength to manage life's...

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Welcome to stren #99, Know Your Self – the wisdom of wisdoms. This stren offers the clearest vision of what I believe to be the quickest, most direct and certain journey to a joyous, purposeful life experience. It is my attempt to lay out the road map that has worked for me so that I can pass forward the highest gift – the gift of giving. The wisdoms we acquire one by one empower us to create newer links to our well-being and offer them to those we love. The preceding 98 strens are each links to this most important payoff insight – a road map to self-understanding. This stren offers a comprehensive theory of human behavior and a universal answer to the questions that have preoccupied me. My lifetime of problem-solving passion has focused on three questions:
  1. How do some individuals lacking life's benefits create a joyous, purposeful life; while others with material wealth, fame, good looks, super intelligence, connections, and other prized goodies excel in unhappiness, depression, and even suicide?
  2. Why is there so much destructive confrontation and war when peace makes so much sense?
  3. Can we identify the skills that elevate us to the humane species which we are capable of becoming, and make them standard in our education?
Know Thyself is not original; many others have come to the same conclusion (see Addendum). Self-understanding has been regarded by our wisest teachers as our means to enlightenment. My contribution is organizing the wisdom of many teachers into an easily taught, readily learned, forever free curriculum, convenient to anyone, anyplace, anytime. Read More »

Welcome to stren #98, Corporate Survival and the Brain. This stren explains why we have individual and corporate greed, the tipping point predicted to bring about global catastrophe, and what corporate leadership in particular can do to prevent it. The very same dynamics that led 250 world experts to warn us of human catastrophe before the end of 2013 can help us understand the confrontation of the public with corporate greed. Know thyself has been heralded through the ages as the cure for humankind's ills, and the very same forces that direct human behavior are applicable to corporate behavior. A simple understanding of our brain provides is the best means to prevent harmful confrontation. Group, political, and societal policy are concepts that exist in individual minds. The collective wills of individuals determine the rules that create our fate for good or ill. The three controllers of our will – nature, nurture, and self-mastery – have distinct perspectives. Unlike animals who are servant to nature and nurture; we are uniquely privileged by the ability to discover knowledge and apply common sense wisdom to become master of our self. Einstein told us the one solution to prevent human catastrophe: we must teach ourselves a newer way of thinking. The major obstacle is our own self-deception. We erroneously believe we are using common sense when we are in fact servants to the authority of nature and our nurturers. We are guided more by the animal portion of our brain than the cerebral cortex that is our source of humanity. Common sense is not yet common; surviving and thriving requires that we make it so. Our corporations have...

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Welcome to stren #97, Habits of Daily Living. For most people, "addiction" is a bad habit, something to get rid of. This stren addresses habits and addictions that are worthy to cultivate, that will greatly enhance the quality of your life. Habit: a constant and often unconscious inclination to perform some act acquired through its frequent repetition Addiction: a step beyond habit – giving oneself over habitually or compulsively, to be controlled Dependence: requiring support, subordinate to someone or something needed or greatly desired; being influenced or controlled Physical dependence: includes biological changes that demand some physical agent to return the physical and mental aberration to a normal state "Addiction" commonly means we acquire a habit so powerful that it wants to be repeated; and it occurs automatically, with little or no effort, and with such force that it requires great will power to resist. Sometimes it includes physical effects. The alcohol addict may experience irritability, shaking, see imaginary things, have convulsions, and even die. The heroin addict who fails to supply his acquired drug habit experiences muscle and intestinal cramps, nausea, diarrhea, restlessness, and sometimes spontaneous unpleasant orgasm which is described as "draining" and weakening. The addict may notice little or no physical response but have severe mental and/or behavioral effects such as cravings, preoccupation with specific thoughts, and/or performance of specific acts. Consider what occurs with the gambler, smoker, coffee abuser, the "food-aholic," the praying of the "religious addict," the guilt and/or resentment of the "blamer," the perfectionist, and the more gender-stereotyped "addictions," such as preoccupation with...

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The process of creative thought; what it is, how it comes about, and how it can be used to best advantage.

Welcome to stren #96, The Creative Process, the means we may determine our destiny. What is creativity? We can begin with some dictionary definitions:

create: .To cause to exist; bring into being; originate. .To give rise to; bring about; produce.

creation: an original act of human invention or imagination.

Creation (capital C): God's primal act of bringing the world into existence

procreate: To beget (offspring); reproduce.

procreative: capable of reproducing; procreative instinct: directed to procreation.

The creative force that has caused you and me to exist, which people label with such names as nature, fate, and God, has determined that procreation, i.e. reproducing and nourishing our progeny to reproductive maturity, is the most important behavior in life. Pleasure and aggression centers located in the animal brain and the animal portion of our human brain compel us to engage in sexual intercourse, even at the peril of our life. Orgasm is our most intensive natural pleasure. However, only our kind can rebel from nature's commands and determine our own goals. We have been gifted with a freedom organ, our cerebral cortex, with sufficient intelligence to discover our creator's universal rules of cause-and-effect. Knowledge allows us to self-program our behavior. We bring physical, mental, and spiritual reality into being,...

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    Welcome to stren #95, Behavior that is rewarded is repeated. Understanding what motivates us is practical knowledge to help make our life joyous and meaningful. This stren explains the special opportunity to assume responsibility for our life's experience that other species lack. With this knowledge, we position ourselves to make our wishes and prayers a reality. We become our own genie.

 

Scientists have shown that behaviors can be predicted and controlled by managing the rewards and punishments available in the subject's environment. The more accurate our conscious awareness of the relationship of cause and effect, the greater our power to effect control. I am in awe when I see a chicken trained to play ping pong, basketball, or golf by manipulating the conditions that lead to reward or disappointment. I am appalled that fellow humans can be readily influenced to violate nature's most powerful instinct by becoming a kamikaze pilot or a suicide bomber. Laboratory observations of animals and humans help us understand the way fate and circumstance influence behavior. Our growing knowledge of cause and effect empowers us to influence the behavior of others as well as our self – and resist the self-defeating behaviors that get us into trouble. Most everyone prefers to be master of their own behavior rather than controlled by other masters.

 

In animals and humans alike, behavior that is rewarded is repeated, and behavior that is punished is avoided. When we make mistakes we experience unpleasant consequences. When mistakes are not fatal, we learn to avoid that mistake in the future, and that leads to a repertoire of effective behaviors. With repetition the adaptive...

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Welcome to stren #94, Learning Starts with Labeling. Humankind is distinguished from all other life by our ability to attach meaning to labels – more than our ability to stand erect, the oppositional thumb, or any other attribute. Labels enable us to grasp concepts and manipulate them within our imagination to discover knowledge of cause and effect. We imitate the creative force that establishes order in our universe. We discover, store, share, pass forward, and grow knowledge to make ourselves the undisputed ruler on earth. The power of interpretation that makes us "king of the beasts" is also our source of humanity. Words are our tools to create the world of our highest aspirations, to make us our own worst enemy and source of self-annihilation, or anything in between. This stren explains the power of labels to make ourselves creators of our destiny. Humankind appeared one to two million years ago when our intelligent cerebral cortex began evolving more rapidly than any other organ – it is now three times the size it was then. Modern man, Homo sapiens sapiens, the species with a brain "that knows it knows," emerged about 150,000 years ago, but our more recent ancestors are credited with introducing sophisticated language within the last 50,000 years. We are constantly creating new labels. The Concise Oxford English Dictionary releases a list of new words for each edition, adding 400 this year. We require new labels to precisely apply our growing knowledge, for example – antibiotic, clone, astronaut, and phrases such as nuclear option, designer baby, and E-reader. The sixth edition of the dictionary, published in 1976, included the phrase "switched...

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    Welcome to stren #93, the process of making decisions right. How much better could we make our lives if we removed the stress of making decisions? Today's stren offers a way to do just that, along with additional important benefits. Think how many choices we are confronted with every day. Are you among the majority of persons who waste time and energy obsessing over making the right decision? Here is the simple solution:

 

Make your decision right instead of demanding that you make the right decision.

 

We have no difficulty deciding between a favorite food and garbage. Choices are easy when the benefits of one side clearly exceed the benefits of the alternative, but we hesitate when we have done our due diligence investigation and the benefits and risks of alternative choices are still equally balanced. This dilemma can lead to the common sense conclusion that there is no "right" and "wrong" alternative. We have the freedom to wisely deal with such uncertainty by focusing our energy to make our choice work. The more energy we can apply to the task, the greater the likelihood that we will make our choice successful. Instead, we are prone to procrastinate, glorify the benefits of the alternate choice, and waste our energy fantasizing that "the grass was greener on the other side." We chastise ourselves and deflate our spirits, "Stupid me, I should have ...." The more energy we waste dwelling on the alternative and "what iffing" the less energy remains to make our choice successful. Even though working to make our choice right makes sense, we still tend to inappropriately obsess. ...

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"If we could first know where we are, and whither we are tending, we could better judge what to do, and how to do it." ... Abraham Lincoln

Einstein told us what we must do to prevent human catastrophe and create world peace – "a new type of thinking is essential if mankind is to survive and move toward higher levels." The intent of this stren, #92, is to create sufficient awareness to unleash the pent up global passion for peace that will be unstoppable. It explains how we can proceed to succeed. Based on over 200 interviews I have conducted, it is apparent that we must first get over the helpless/hopeless response that keeps most people from uniting in action. Most people's thinking is "normal;" it lacks the "sanity" to prevent the use of weapons of ultimate destruction that our most informed scientists tell us to expect before the end of 2013 or more certainly within the lifetime of our children. These experts tell us there is still time to redirect the course of history if we unite to take urgent action. To begin, we require an understanding of how we can proceed and who can make a difference. Normal is passively obeying the demands of nature and our nurturers. These behaviors include prejudgments (prejudice) that teach "Our way, the only way." It is normal to favor our local priorities – family, country, religion, teams, gender, ethnicity, geographic region, on-and-on. Our priority is that I or my side corners the world's material...

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